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CATEGORY
Content Marketing
Content Marketing
Customer Advocacy
Customer Stories
Product Updates
Webinars
Content Marketing
The top 6 ways marketing teams use social proof
The truth is, buyers are highly skeptical of marketing...
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Content Marketing
6 ways you could be dooming your case studies before you even start writing
Case studies are loved by many for their ability...
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Content Marketing
7 tips to get the sales team excited to use your content
You chose a topic. You did the research. You...
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Content Marketing
4 tips for concise, compelling B2B content that actually gets read
With distractions at every turn, gaining and holding your...
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Content Marketing
What’s the most effective approach to customer proof?
Buyers’ preference for credible content is growing. That’s one...
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Content Marketing
Packet Design establishes credibility using TechValidate research
Whether you’re running an email campaign, posting to social...
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Content Marketing
Ditch the vanity metrics and think beyond traditional customer marketing
Your customers are busy. They might love your product,...
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Content Marketing
How far will your references go?
It’s not easy to have the right customer references...
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Content Marketing
On-demand webinar: Leads gone cold? 3 ways to win them back with targeted content
Customizing content can sound overwhelming. Who has the time...
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