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Topic: TechValidate Customer Stories

How NAVIS created 40 case studies in 2 weeks

By Camille Rasmussen

40 case studies in 2 weeks? Is that even possible? Jeff Robertson, Director of Marketing at NAVIS, takes the mic to reveal how they ramped up their case study output and achieved some seriously impressive results in an interview produced by Sweet Fish Media founder, James Carbary.

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On-demand webinar: Missing customer evidence? Practical advice for filling in the gaps

By Camille Rasmussen

The product marketing team at CA Technologies knew their content library was missing some key pieces—so they turned to TechValidate to fill in the gaps with customer quotes, statistical evidence,…

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On-demand webinar: How Dell Software automates customer validation

By Camille Rasmussen

Gain insight from Dell’s Director of Product Marketing, Michael Grant, and Product Marketing Manager Janet O’Malley, to learn how Dell’s marketing team uses customer feedback surveys to automatically generate and publish customer evidence that has captured more than 108,000 views (and counting!)

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Video Interview with Citrix: “Nothing sells better than customers selling”

By Alexri Patel

Over the last couple of years, Citrix has emerged as an all-star TechValidate customer, using the content for high-priority sales enablement, infographics and demand generation campaigns. We had the chance to meet with Lee Rubin and Keri Robinson, who have led the charge of innovating Citrix’s customer reference marketing programs.

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Case Study: eMoney Advisor

By Alexri Patel

Prior to using TechValidate, eMoney faced an ever-growing demand to produce large amounts of content for various channels. With only eight people responsible for marketing, communications, and lead generation, it was clear they needed to leave the status quo behind. Additionally, Kelly Waltrich’s team had identified a growing tension between sales and marketing, which was key in efficiently growing revenue.

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Case Study: ESET

By Tim Hill

ESET, a global internet security firm, provides endpoint and mobile security along with encryption and two-factor authentication for customers across industry. Tens of thousands of businesses use ESET’s security solutions…

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TechValidate: Your Personal Umbrella Drink

By Lizzy Ellerbeck

“Don’t wait. Use TechValidate faster. Use it sooner, because the outcome is what you need.” – Evan King, from SomaLogic About SomaLogic: SomaLogic’s mission is to improve our society’s well-being…

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HDS, BMC, & HP: In their own words

By Heather Turley

You’re probably tired of hearing us talk about ourselves. We know how you feel. As it turns out, our customers do a much better job explaining how they use TechValidate.

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PR Teams+TechValidate: The Sequel

By Heather Turley

PR folks still love TechValidate, and our relationship with them has strengthened over the years. Why? PR now encompasses a whole new realm of social and digital storytelling. PR professionals must always be one step ahead of the story, by helping their clients keep in front of breaking news, create robust stories supported by primary research, and generate relevant visual content.

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How 3 companies create localized customer proof with TechValidate

By Heather Turley

Image courtesy of Flickr User Börkur Sigurbjörnsson According to recent figures from Internet World Stats, English remains the single, most widely used language online, but it still only accounts for around…

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