Our clients are constantly finding innovative ways to leverage the customer evidence they create with TechValidate. Here are a few recent examples of how customers are utilizing their TechValidate content:
- Fusion-io was an early adopter of TechValidate’s cross-tabbing functionality. Now power users, they’ve created dozens of highly targeted assets for different verticals and solutions. With over 350 published TechValidate marketing assets, Fusion-io’s sales and marketing teams leverage this certified customer proof throughout those processes. Here’s an example of a recent blog highlighting results around how Fusion ioMemory has improved latency, application throughput, and ROI for Oracle users.
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- Quest PacketTrap MSP has created momentum in their partner community by reflecting what other clients have seen back to their user base.
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- Quest Software also used the findings of a recent TechValidate project in a press release picked up by the New York Times to establish their presence as a client-centric thought leader in their space.
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These are only a handful of ways that our clients are leveraging their published customer assets throughout their sales and marketing. For more ideas on how to effectively promote content check out more live client examples here.
