Client Showcase: HDS, F5 and Kony

Lauren Locke-Paddon - November 1, 2013

Customer evidence consistently ranks as the most credible content among prospects, which makes it an effective tool to move prospects along the buyers’ journey. Here a few creative ways our customers have recently used the customer evidence they’ve generated via TechValidate.

Hitachi Data Systems E-Book

This interactive, long-format content offering combines TechValidate statistical and qualitative feedback highlighting customer experience with HDS Storage Virtualization and  Dynamic Tiering.


hds flipbook


Kony Website

In their recently redesigned website, Kony used graphics from their TechValidate projects to highlight the voice of the customer in a consistent way thoughout the website. Below, a customer statistic is used to publicize a gated whitepaper.




F5 Vertical Specific Whitepapers

In order to underscore their messaging for specific verticals, F5 uses TechValidate content in targeted whitepapers. Here’s an example of how they cite a quote published with TechValidate in an in-depth piece detailing the banking industry’s need to keep up with changing security issues and requirements.


f5 white paper

Lauren Locke-Paddon

Lauren Locke-Paddon is the Director of Customer Success at TechValidate. She leads the customer success team with a focus on delivering high-touch consultative support that emphasizes results.

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