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This Week in Content Marketing: 5/11/12

Lauren Locke-Paddon - May 11, 2012

This Week in Content Marketing

Friday, May 11, 2012: Welcome to our curated recap of the week’s best links relevant to B2B Content Marketing, from all around the Web.

Here are the links:

  1. How to Reach the C-Suite with Content: Execs pay attention to fact-based, quantitative content – and the bottom line.Fancy office
  2. The Six Enemies of Greatness (and Happiness): Dangerous habits that destroy good ideas.venn diagram
  3. Marketers Want to be Data-Driven [Infographic]: How does your company stack up?marketing infographic
  4. Innovative Marketing: StorageCraft, Drobo & VMwaredrobo testimonials
  5. 5 Really Good Reasons LinkedIn Bought SlideShare: Which includes inserting LinkedIn into the LeadManagement Process & the C-level love.linkedin/slideshare
  6. How to Improve your Email Marketing With an Integrated Approach: Leveraging all channels leads to better results than focusing on any one alone.email

Lauren Locke-Paddon

Lauren Locke-Paddon is the Director of Customer Success at TechValidate. She leads the customer success team with a focus on delivering high-touch consultative support that emphasizes results.

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